Cricket being played on a beautiful club ground
Grassroots Schools · Counties · Professional

Transforming the
entire cricket ecosystem.

FocalPoint.AI is the digital platform for cricket clubs and organisations — from schools and counties to professional teams — combining AI-powered match analytics, digital review, live streaming, automated scoring and content, fan engagement and monetisation.

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Edge AI at the point of action Real-time match intelligence
Platform capabilities
Real-time Analytics
Digital Review
Live Streaming
Auto Scoring
Auto Clipping & Highlights
Fan Engagement
Monetisation
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ONE PLATFORM · Complete club & organisation ecosystem EDGE AI · Automated match intelligence BUILT FOR CRICKET · From the grassroots up
NVIDIA Inception Member of the NVIDIA startup program
The complete cricket ecosystem

One platform.
Endless possibilities.

From real-time match analytics and automated scoring to live streaming, highlights and revenue opportunities, FocalPoint.AI brings everything your club needs into one powerful, easy-to-use platform.

Match & Training Analytics

AI-powered insights to improve performance, development and decision-making.

Digital Review System

Accessible technology for more accurate, consistent real-time decisions.

Live Streaming

Bring matches to fans anywhere, with a richer digital match experience.

Auto Scoring & Highlights

Automatically score key match events, create concise clips and generate highlights ready to share.

Fan Engagement

Build your community and give supporters more reasons to follow the club.

£

Monetisation Tools

Turn your club's content and audience into new commercial opportunities.

Edge-AI Platform

Smarter insights.
Real impact.

Our proprietary Edge-AI platform automates match analytics, scoring and key-event content, alongside accessible digital review technology — giving coaches, players, officials and cricket organisations the information they need, when they need it.

Bowler pitch maps Scoring areas Bowling speeds Wagon wheels Player heat maps Historical data trends Auto scoring Auto clipping Highlights generation
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A coach reviewing live match analytics and stats on a tablet from the stands during a cricket match
Who benefits

Built for everyone
involved in the game.

FocalPoint.AI is designed for clubs and cricket organisations of all levels — including schools, counties and professional teams — supporting performance, analysis, officiating, administration and the experience of everyone watching the game.

Coaches, Captains & Players

Clearer match insight to support preparation, performance, decision-making and player development.

Scouts & Selectors

Richer, evidence-based performance information to help identify talent and support confident selection decisions.

Scorers

A more connected scoring experience, with match data feeding into the wider platform.

Fans

A richer match-day experience through accessible insights, content and a deeper connection to the game.

Match Officials

Better visibility across the match environment, helping support fair play, transparency and consistent decision-making.

Umpires

Accessible review information to support post-match analysis, incident review and continuous improvement in officiating.

Cricketing Bodies

A connected digital layer to support competitions, clubs and participants with consistent, accessible cricket intelligence.

Physios

Better access to relevant performance information to support player care and development.

Built around the consumer

Technology that works
for the whole club.

Designed from first-hand experience of the cricket ecosystem, keeping players, coaches, officials, fans and organisations at the heart of the product — whether you are a school, county, club or professional team.

For performance

Make every match a learning opportunity.

Connect match evidence to player development. Turn what happened on Saturday into focused training for the week ahead.

Better evidence. Better development.
For clubs & organisations

Performance and commercial value, together.

Give your club or organisation one digital layer across analytics, automated scoring, clips, streaming, fan engagement and monetisation — without stitching together disconnected tools.

One platform. One connected ecosystem.
Who's building this

Meet the team.

A founder-led team combining first-hand cricket experience with sports-tech engineering and deep technical expertise.

Portrait of a FocalPoint.AI team member

Ansh Sutariya

Co-Founder & Software Engineer

Ansh brings expertise in computer vision and simulation technologies. He led prototype development and will be responsible for product development, backed by a decade of cricketing experience across club, county, and school cricket.

Portrait of a FocalPoint.AI co-founder

Ankit Sutariya

Co-Founder & Solution Architect

Ankit is a Mathematics Graduate with over 25 years of experience designing enterprise software solutions. Having worked for Deloitte, McAfee and London Stock Exchange, he will lead solution architecture, product management and platform vision.

Portrait of a FocalPoint.AI co-founder

Dhruv Trehan

Chief Engineering Advisory

Dhruv is an engineering graduate from the University of Cambridge. He is undertaking advanced doctoral research at UCL in robotics and will provide subject matter expertise on product design, innovation and research.

Portrait of Dhruv Trehan

Darren Maddy

Head of Cricket Advisory

Darren is a former England cricketer with international-level coaching experience. He will provide subject matter expertise and guide the development of the feature roadmap, user experience and product vision.

Put your organisation in focus.

The future of cricket
starts here.

See how FocalPoint.AI can transform matches, training and the wider organisation experience with accessible sports technology — whether you are a school, county, club or professional team.

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